… Or are you interested in transforming your trade show participation from a “business-as-usual” stand-alone, non-measurable activity to a strategic and measurable initiative that aligns with business goals and drives synergy for other efforts?
If yes – then you can look forward to gaining a new mindset, aligning marketing and sales, unlocking different trade show skills and applying tools with your team when working with us.
01.
Set clear objectives for your trade show
02.
Design your stand in zones
03.
Map out measurable activities
04.
Train your staff – define roles and responsibilities
05.
Set up a lead follow-up process
We work together in 3 workshops: before, during and after the trade show.
Book Jakob Dyrbye for a workshop with you and your colleagues.
You are determined to show your colleagues, that trade shows can be a measurable activity that supports your business’s objectives.
“Do you know that 85% of an exhibitor’s success depends on the performance of the staff?
Countless man-hours and vast economic resources go into trade shows, exhibitions, and events around the world.
Yet very few of us can pinpoint the specific benefits these investments provide, why I ask: can you afford not to train your team?”
– Jakob Dyrbye, Trade Show Expert
We look forward to meeting you!
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