Book the Expert

Do you want to motivate your team and create alignment before a trade show?

Our trade show talks, workshops, and kick-off sessions are designed to set the stage for success. 

Who would benefit from Jakobs way of thinking trade shows?

Pia Marie Schougaard  - Owner, Coredesign
Pia Marie Schougaard - Owner, Coredesign
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Wow. What a rewarding aha-moment!

Under Jakob Dyrbye's guidance, I uncovered a world beyond my expectations. Trade show planning revealed itself not just as logistics, but as a colorful, in-depth, and psychologically intriguing world.

A kind of theater where every element, from the booth layout and zones to the use of colors, plays a crucial role in the stories and experiences we create for our visitors.
Christoffer Back - Group Sales & Marketing Director, Ocee & Four Design
Christoffer Back - Group Sales & Marketing Director, Ocee & Four Design
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Jakob offered real-world examples that illustrated his points, giving us a clear idea of what we could do to improve our own exhibition and trade show return on investment.

His presentation was a valuable resource for anyone looking to enhance their trade show presence and marketing efforts.
Michael Bekker - Business Development Director, Dedicom
Michael Bekker - Business Development Director, Dedicom
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A large part of our first trade show success can be credited to the right decision to contact Jakob Dyrbye and let him do what he is really good at.

Jakob supported us from start to finish and was 110% committed throughout and provided fantastic sparring and guidance

- Thank you for that!
Kasper Feldt - Consultant and Sales Manager, Cobi Rehab
Kasper Feldt - Consultant and Sales Manager, Cobi Rehab
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I would give Jakob 5 stars for his engagement and knowledge bank.

Even though the workshop could have been more structured, it was incredibly valuable, largely thanks to Jakob's passion and expertise.

If it weren't for the fact that people tend to lose concentration after three hours, we could have continued much longer. There was much more I wanted to see, hear, and experience.

A TALK

Jakob will make your brain "pop"
and go "aha" when he explanes
complex [trade show] stuff
in af simple and visuel way.

I want to book Jakob

1:1 SPARRING

Exhibitors can book Jakob for a session about specific problems.

Book Jakob here

WORKSHOPS/STAFF TRAINING

At a workshop/staff training session
we dive into specific challenges
of the companies and exhibitors

I would love to attend

SEMINAR/WEBINARS

... Range in content, format and subject.

Take me to upcoming events

The Outline

Pre-meeting

We talk trough the subjects you want Jakob to address, and decides which are most essential for your group.

Preparation

Jakob prepares the tailored talk so your group participates and get involved in the different subjects.

The Talk

Jakob will make your brain “pop” and go “aha” when he explanes complex [trade show] stuff in af simple and visuel way.

Follow-up and Evaluation
We always follow up. If anything
is missing or you need Jakob to elaborate on a subject, we make
sure to do that.

SEMINAR/WORKSHOP

KICK-OFF EVENT

WEBINAR

1:1 SPARRING

STAFF TRAINING

Meet the expert

Jakob Dyrbye is a trade show and event expert with 30 years experience (and counting) who has worked with companies such as Siemens, Carlsberg, Unilever, and The Danish Armed Forces. He has a Master’s Degree in Business Administration and postgraduate courses in IAA from Reklameskolen and Customer Management Experience from Global CEM.

He’s the owner of design and exhibition agency, Faust Dyrbye  that:

Since 2009 Jakob has hosted kick-offs, workshops, seminars, webinars for +10.000 professionals in Denmark and abroad. He has also spent countless hours at exhibitions and trade shows around the world as a professional observer and partner.

See Jakob Dyrbyes LinkedIn profile.

What can you expect?

Engaging & Interactive 

The workshops and kick-off sessions are not your typical run-of-the-mill presentations. We believe in creating dynamic, interactive, and hands-on experiences that captivate your team and foster participation.

Customized to your needs

We understand that every trade show and event is unique, and that’s why our workshops and kick-off sessions are tailored to your specific requirements.

Whether you’re looking to inspire or educate, we work closely with you to design a customized program that aligns with your goals and objectives.

Expert facilitator 

Jakob Dyrbye is an experienced trade show professional who excel in creating engaging experiences in eye level with his audience. He brings a wealth of trade show and event knowledge, expertise, and enthusiasm.

Practical & Actionable Insights 

Our workshops and kick-off sessions are designed to provide practical and actionable insights that can be implemented immediately. We focus on equipping your team with tools that they can apply in real-life trade show and event scenarios. 

Flexible Formats

We offer a variety of formats for our workshops and kick-off sessions to suit your needs. Whether you prefer a half-day workshop, a full-day session, or a high-energy kick-off to start your event, we can accommodate your requirements. 

Empowering your team

Our goal is on delivering tangible results and empower your team to excel and achieve measurable outcomes. We want to help facilitate alignment, motivation and celebration. 

How Does it Work?

Book a Session

Choose type of session followed by a date and time that works for you and request the expert through our platform.
You can discuss your needs, ask questions, and receive expert advice and guidance.

Connect and Engage

We’ll reach out to you via e-mail or phone to further agree upon your request. You’ll hear from us within 1-2 working days.

Get Tailored Solutions

Once your booking is confirmed, you’ll receive an invoice for your chosen session.
Jakob will provide you with customized solutions, actionable insights, and practical tactics to help you succeed.

Contact us today to discuss your needs and schedule a workshop, 1:1 sparring or kick-off

"Jakob Dyrbye's speech on trade show and exhibition tactics and face-to-face marketing was both informative and engaging. He delivered his insights with a clear and concise presentation style, making it easy for the audience to understand and follow along.

One of the most impressive aspects of Jakobs speech was his ability to convey practical and actionable advice. He offered real-world examples that illustrated his points, giving us a clear idea of what we could do to improve our own exhibition and trade show return on investment.

Overall, Jakobs presentation was a valuable resource for anyone looking to enhance their trade show presence and marketing efforts. He provided us with a range of useful tips and insights that could be implemented immediately."
Christoffer Back - Sales and Marketing Director at Ocee & Four Design
Christoffer Back
Group Sales & Marketing Director, Ocee & Four Design

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