Since 2009 we have hosted seminars, workshops, lectures, and kick-off meetings about everything that moves within the industry of trade shows, exhibitions, events, and experiences.
We have been super lucky to meet and inspire more than 10.000 guests over the years and have collected the best questions and transformed them into courses on this platform.
A place, where you can go to for inspiration, tools, methods and tips on everything from how to meet your business objectives, easing collaboration between your team across departments to driving better results from your activities.
2009
‘How to achieve more success with trade fairs and events’
2010
2011
2020
We build a universe around Remarkable learning.
2023
We launch a new visual brand identity with a strong focus on upskilling, reskilling and adding even more value to your professional skills.
Behind The Trade Show Academy is a team that comes from various backgrounds with a set different resources and years of experience.
A team of trade show and event enthusiasts, who are deeply passionate about building the best educational platform to help elevate all your face-to-face marketing activities.
A dedicated team who wants to help you adapt a zone mindset, reach your full potential with staff training, rethink your stand concept that exudes wow-factor and generate quality leads that are to be turned into customers.
We believe that the personal meeting is amazing. That genuine human to human connection.
And we are very passionate about your success.
That’s why we’ve set on a mission to make you the best exhibitor you can possibly be.
If you have any questions, you can check our FAQ page, which may have the answer. We are always happy to hear from you, so if you can’t find the answer to your question in our FAQ or just want to talk to us, please contact us below.
If you have any feedback, questions or challenges you would like to discuss, please reach out. We’d love to hear from you and improve your user and trade fair experience.
A workshop with Jakob is the way to achieve more value, understanding and noticeable change within trade shows and events. I can highly recommend.
Mette Skovgaard Petersen, Head of Communication and Marketing at Wicotec Kirkebjerg
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