The Painstorm® Model
There are many everyday pains that present an obstacle for performing your very best. They can be both personal and professional. And big, small, complex, simple, important, unimportant, urgent, non-urgent.
These pains may stand in the way of reaching of your own or your team’s goals. In this course, we dive into how to overcome these challenges by making pains your new best friend.
A 4-step process that will solve problems, meet objectives and help you reach your goals.
This will provide you with a more effective and collaborative team that will use a common language and process to resolve any issues within your business.
It doesn’t have to be complicated to be good. Get started with the Painstorm® Model in just 90 seconds and use it however you see fit.
It will help you identify pain points, analyze their root causes, generate innovative solutions, and execute action plans.
When you are done with this course, you can expect to have:
This is NOW you are getting rid of all your pains
Recommended for marketing, sales, HR and management working with exhibitions and other type of events. The course is designed for teams to be used as a hands-on exercise to implement in your company.
Module 1) From Brainstorm to Painstorm: Introducing The Painstorm Model
We’ll start at the beginning. What is the Painstorm model and why is important? If you don’t know what is before the course, you’ll definitely know after.
Module 2) Where does it hurt?
Introducing step 1: Defining your pains
Module 3) Setting new goals and objectives
Introducing step 2: Upgrading your pains to gains
Module 4) Bring the action
Introducing step 3: Giving your pains actions to reach your new objectives
Module 5) The 3 D’s: Documentation, Delegation and Deadlines
Introducing the fourth and final step of the model: Securing success with documentation, delegation and deadlines
As a bonus for enrolling in our trade show ROI and ROO course, we’re giving you free access to our ‘Trade Show Objectives’ course.
This course is what oil is for a car – it makes everything run smoother. When you know, what your objectives are it will make it 10 times easier to measure the return on them. And that’s of course why it’s included when you purchase our ROI and ROO course.
In the Trade Show Objectives course, you’ll learn how to:
This will help you set your team up for success before they even step foot on the trade show floor. By having clear objectives in place, you’ll be able to measure your performance and achieve your goals.
Meet your instructor, Jakob Dyrbye
Jakob Dyrbye is a trade show and event expert with 28 years of experience (and counting) who has worked with companies such as Siemens, Carlsberg, Unilever and The Danish Armed Forces.
He has a master’s degree in business administration and postgraduate courses with IAA from Reklameskolen and Customer Management Experience from Global CEM.
He’s the owner of design and exhibition agency, Faust Dyrbye that:
Since 2009 he’s held kick-offs, seminars, webinars for +7000 trade show, event, and marketing professionals in Denmark and abroad. He’s also spent countless hours at exhibitions and trade shows around the world as a professional observer and partner.
You do not need any prior experience within trade shows, events, or marketing. No matter if you are a beginner (first time participating at a trade show or event) or you’ve been in the game for a long time, there will be valuable information for you to learn.
The cost of the PAINSTORM course is € 295 (+VAT), which includes video lessons, tools and exercises. You also get free access to our mobile app.
If you want a tailored solution for your team or business please reach out to us here
This is 100% online video course. It will introduce you to lead generation and guide you through the building blocks of creating optimized lead generation processes with hands-on tools, exercises, and examples, so you can take in the knowledge and apply it – well, right away.
The modules are broken down into snack-sized video lessons that can be completed in as little as 5-10 minutes per day. Once you’ve paid for the course(s), there is no waiting line – you have access right away and can start learning.
Plus, you’ll have access to the course material forever, so you can revisit the content at any time. Completely stress-free.
You don’t even have to leave your spot in your office, your couch, or whichever seating you prefer.
If that doesn’t sound awesome, we’re not sure what does. Think of it as an investment in your professional development that pays off in the long run.
Upgrade to team access and start working more effectively with your trade show and event training. Please fill in your information on the right and let us know, how we best can help you and your team get started!
Natasja Gamborg Rasmussen
Head of Marketing
We look forward to hearing from you!